Bosjesfestival 2016 - identity & branding

The Bosjesfestival (“bosjes” meaning “shrubbery”) is an annual event full of music, theatre and comedy, held in a semi-natural amphitheatre in Hilversum’s lush woods. When darkness sets in, the trees are magically lit up like some fantasy world. I tried to capture that sense of wonder throughout the entire range of designs. I updated the website with elements of these designs as well. See

Official logo

Logo variations


Background for web use

The “money tree” indicates donation status on the website. This was an idea already implemented, so it required a redesign.

T-shirt design

Iron-on patch

Volunteers proudly wearing it!

Up Next:

Bidia - identity design